Commissioned by Bridgestone in collaboration with Spoon, I created a series of illustrations to tell the stories of four para-athletes preparing for the Tokyo 2020 Paralympics. The artworks were used to create four unique animated stories, each bringing the athletes’ journeys to life.
Commissioned by Bridgestone in collaboration with Spoon, I created a series of illustrations to tell the stories of four para-athletes preparing for the Tokyo 2020 Paralympics. The artworks were used to create four unique animated stories, each bringing the athletes’ journeys to life.
Commissioned by Bridgestone in collaboration with Spoon, I created a series of illustrations to tell the stories of four para-athletes preparing for the Tokyo 2020 Paralympics. The artworks were used to create four unique animated stories, each bringing the athletes’ journeys to life.
Illustration
Animation
Sports
Process
These illustrations were then transformed into four fully animated TV commercials by the Tokyo-based team at Spoon—bringing the campaign to life across television, digital, and social platforms. Each animation took a unique approach, blending live-action footage and stop-motion techniques to add personality, movement, and emotional depth to both the athletes and the illustrated world.
Process
These illustrations were then transformed into four fully animated TV commercials by the Tokyo-based team at Spoon—bringing the campaign to life across television, digital, and social platforms. Each animation took a unique approach, blending live-action footage and stop-motion techniques to add personality, movement, and emotional depth to both the athletes and the illustrated world.
Process
These illustrations were then transformed into four fully animated TV commercials by the Tokyo-based team at Spoon—bringing the campaign to life across television, digital, and social platforms. Each animation took a unique approach, blending live-action footage and stop-motion techniques to add personality, movement, and emotional depth to both the athletes and the illustrated world.
Process
These illustrations were then transformed into four fully animated TV commercials by the Tokyo-based team at Spoon—bringing the campaign to life across television, digital, and social platforms. Each animation took a unique approach, blending live-action footage and stop-motion techniques to add personality, movement, and emotional depth to both the athletes and the illustrated world.
