Chocolate Packaging — Bhang

I had the pleasure of directing and producing this 15 second opening for NBA Asia. The animation introduces NBA basketball to the Japanese and Asia audience through a visual style that includes traditional elements which were given a dynamic and contemporary transformation. The end result is an engaging and vibrant look at the NBA and the game of basketball.



Client: Bhang / The Hybrid Creative
Art Direction: Laurel Gregory, Zach Winter

Bhang Dark Chocolate Packaging